Video Marketing – Using YouTube To Boost Your Online Business

Ralph Price Advertising Leave a Comment


Billions of YouTube videos are watched every day.  Half of all internet traffic is from video.

YouTube is owned by Google and having a few videos of your own linked to your website or social media sites can massively boost your rankings.

Here are a few types of videos that you can create to promote your business:

1. Screen Capture

Whatever your product you can create a screen video demonstrating the benefits of your product and showing potential buyers how to use or apply it.

You can also review third party products for which you get commission, but this is a difficult line to follow and to remain impartial. Any attempt to unduly influence or dupe potential buyers is often very easily seen.  We have all seen those websites with completely biased reviews just plugging a few products and which have no credibility.

There are a number of video capture tools to record the computer screen in real time as well as recording anything you say through the microphone and then edit the result.

  • Camtasia
  • Screenflow
  • Quicktime

2. Outsource or DIY

You can go to and have somebody record a short video for you very cheaply. You can also get very good quality from mobile phone cameras although sound is often issue. A quiet place with good natural lighting works very well though.

3. Interview

Interview an expert or established figure in your field. You will be surprised how readily people agree.  A little flattery goes a lomg way and you both can benefit. The power of association by interviewing an industry ‘celebrity’ will help to build your own credibility.

4. Talking Head

This is a video of somebody talking about your product or giving some advice or extra information to your customers. Use this opportunity to connect with potential buyers so they know who you are and you can start building trust and respect for what you do.

YouTube videos must never be adverts. This approach works less and less now. These videos should be used to connect and share information with your potential buyers, to build more credibility for yourself.


Website Traffic Generation Through Forums

Ralph Price Traffic Generation Leave a Comment


Every subject you can think of has a dedicated forum where ideas and business contacts are exchanged. These are undoubtedly the best places to find people to connect with in your business. However, it’s not just about finding new customers, you can also find new suppliers and business opportunities.

The key to making forum marketing work is to join in and contribute to the hot topics so that you build some interest from the other community members,

Then get involved in discussions and offer your opinions on topics, rather than just advertising your product without building trust with the existing members first.

  1. You could go to Google to look for forums but first go to Big Boards at   Big-Boards tracks the most active message boards and forums on the web. They currently have over 2,300 message boards in their list, which you can search and rank according to the subject or business area that you are researching.
  2. Write a general biography about yourself and your business
  3. Sign up on each forum and Complete the profile for each one ensure that you include links to your website and a photo of yourself – photos really help to build trust and gives you some credibility. You could also add a business logo, but not a logo instead of a photo.
  4. Create a forum signature that includes keyword specific links to your website so that every post you make on that forum automatically publishes your links.
  5. Become involved in discussions and contribute good value to the forum community and you will build trust, liking and credibility with people wanting to know more about you. With luck they click through to your website and become part of your social circle.


Why Email Is Still Such An Important Online Business Tool

Ralph Price Business Leave a Comment

It turns out we all crave a good surprise.

Scientists at Emory and Baylor when conducting studies with
MRIs discovered that surprise is addictive to human beings.
What’s more researchers found a good surprise improves one’s
outlook and heightens emotions.

When you combine happiness with surprise, you make your
customer’s and/or prospect’s day. Those individuals remember
you and appreciate you much more!

Take your email marketing to the next level by trying
something new, different, or even surprising.

Surprise is an easy, hidden secret for email success.

In fact, I was recently surprised to learn that on average 50%
of a typical workers day, is spent on email. A total of 111
workdays in every year is used dealing with email. The reason
workers invest so much time in email is simple –

* Email is Trusted
* Email Satisfaction is High
* Email is Considered the Best Tool for Collaboration
* Email is used as an Easy File Storage Systems

A new Harvard Business survey of 2,600 workers in the U.S.,
UK, and South Africa
revealed some surprising statistics about
email that are worthy of review:

An average user receives 11,680 emails in a year. 74% of
email is junk that never reaches the in-box.

Email that arrives in an inbox is as follows:

14% Critical Work Email
28% Essential Email
24% Functional Work
16% Low Level Work
10% Personal
8% Spam

Overall people are satisfied with email and trust it.

25% Very Satisfied
45% Satisfied
23% Somewhat Satisfied
4% Somewhat Dissatisfied
2% Dissatisfied
1% Don’t Know

Email was selected numerous times as the best tool for
collaboration out of 10 different options.

60% Email to Individuals
34% Email to Lists
23% Email to Teams
19% Tele-Conferencing
8% Facebook
6% Business Collaboration Tool
4% LinkdIn
3% Twitter
15% Video / Web Conferencing
10% Instant Messaging

Email is still predominately accessed by workers on a
PC or Laptop.

60% PC / Laptop
11% Home PC
8% Mobile
5% Home Laptop
3% Home iPad/Tablet
13% Other

Email is used for more than just communication. Workers also
store important documents and communication using email.

Email is used to accomplish these tasks for workers.

76% Exchange Documents
69% Send Information to Groups
61% Improve Communication Across Time Zones
60% Account-Ability
59% Search for Information

When 93% of people indicate trust and satisfaction with email,
plus they spend 50% of their day in their email box –
it clearly shows emails dominance as a communication tool.
Make sure you’re using email to communicate with your
prospects and customers too.

Abbie Drew
DEMC Editor


46 Ways to Start a Business With No Money

Ralph Price Business Leave a Comment

Most people who want to start their own business don’t have a ton of money laying around and it’s probably one the most common questions I get emailed about: How can I get started without a lot of cash?

Well I’ve put together a list below of the best ideas I’ve heard and personally used. I hope you find it useful!

The three basic strategies to starting a business without much money are:

  • Delay the normal “business starting” activities like incorporating, hiring, renting office or retail space, etc until AFTER your business has started earning money. This is known as bootstrapping.
  • Doing everything yourself and spending your personal time instead of hiring an expert. (Takes longer but costs less.)
  • Using some neat tricks and little known deals below.

Start With The Easy Stuff: Eliminate Expenses

  1. Don’t rent an office! – work from home. Or better yet work from the best free office with locations everywhere: Starbucks. If you need to meet with a client and are worried about seeming small time without an office, don’t be. Just meet them at a restaurant for a lunch meeting. This is what people with the nicest offices do anyway.
  2. Don’t hire any employees! – do it all yourself until you have some $ coming in the door.
  3. Don’t hire lawyers, technical people, graphic designers, or assistants (see below)

Legal Stuff and Incorporating

  1. Get a free lawyer and legal advice from the mentors at
  2. Find a website with a similar legal document and modify it to your needs
  3. An LLC is probably the best business structure, but don’t worry about incorporating until you’re earning money, just do a sole proprietorship, you can always incorporate later (you can get it setup with the IRS in just a few minutes by calling them at 800-829-4933)
  4. Learn how to do your own financial statements for your business in Excel instead of hiring a CPA or bookkeeper (again you can do this after you’re making money)
  5. Take a Quickbooks class at your local community college

Make a website for your business

  1. Don’t pay a premium for a top end domain name, there are plenty of good ones left
  2. Test out your ideas by writing to a blog, you’ll get feedback on what people like and don’t like
  3. Get a free business website at or It won’t be your own domain (it will be something like but…
  4. When you’re ready to have your own domain, register it at and add this as a custom domain to your WordPress or Tumblr site.
  5. Get a professional website design for free with a wordpress theme that you can install with a few clicks (no programming knowledge needed)

Getting a Logo

  1. Don’t hire a fancy graphic designer. At least not yet. Use LogoYes to create your own logo (or at least get ideas that you can recreate on your own for free)

Accepting Credit Cards

  1. Don’t bother with a full merchant account to start off with, they are complicated, come with monthly feeds, and require programming expertise. Instead try a simpler (and much cheaper) solution like Google Checkout or Paypal
  2. For a more professional look and a complete shopping cart for only $5/month use E-Junkie, its great and I use it on this site
  3. If you have lots of physical products, try a Yahoo Store

Starting a service business where you consult, coach, teach, etc

  1. Create several pages on your wordpress site: one for your experience, testimonials, rates, availability, etc
  2. Pick a domain name with your #1 keyword in it! (Assuming it isn’t a very competitive keyword you’ll rank on the first page of google within a month or two for that keyword which means customers!) here’s some more info and an example

Creating Info Products

  1. Use an ebook template like these from Eben Pagan
  2. For print books, self publish it at and use print on demand (they don’t print a single book until someone buys it which means you have zero up front cost for inventory!)
  3. Use a $20 webcam or digital camera to create educational video products
  4. Use camtasia ( $200 for PC) or iShowU ($20 for Mac) to record your screen and make great videos like this one. Or record powerpoints and do the voiceover to make great educational products. Update: even cheaper use ScreenToaster.
  5. Use a mac to edit your videos (iMovie is free) and you can even produce DVD’s

Before investing in a retail location…

  1. Go to a local fair or festival and rent a booth to see if anyone buys your product. Talk to potential customers and get feedback.
  2. Try selling it on ebay

Always be learning about business

  1. Go to a groups in your city related to business/entrepreneurship
  2. Read all the best business books by getting them from the library
  3. Get 3 of the top 10 books on building wealth for free in PDF
  4. Make friends with other entrepreneurs and share material
  5. Install the stumble upon toolbar and choose business/entrepreneurship as one of your interests to find all the best videos and talks out there (this is literally like going to a free semester of business school, you get to see all the best speakers and thinkers of our time, and those of the past)
  6. Read blogs like this one in google reader

Marketing, free website traffic, and getting your first customer

  1. Get 250 full-color business cards for free to hand out to people you meet
  2. Post an offer on craigslist
  3. Post videos on youtube with links to your website
  4. Post the same video to all video sharing sites (Google Video, Yahoo Video, MySpace, Revver, etc) at once with TubeMogul (this is some of the best free marketing you can do)
  5. Generate leads by offering an incentive on your website for people to give you their contact info (some incentives that work well: Top 10 reports like the top 10 myths about…the top 10 thing you should know before…etc, videos, audio interviews, one page cheat sheets, free ebooks)
  6. Write a good article and send it to more popular websites (include your byline at the bottom). This is also known as doing guest posts and is the #1 thing I used to grow this blog when it first started out.
  7. Learn how to use google adwords and spend $10 and see if it brings in at least $10 (if so keep going!)
  8. If you can’t afford to get links from expensive directories like Yahoo ($299) use Directory Submitter to get links from hundreds of smaller directories for free
  9. Pick a good domain name with your keywords in the domain (use hyphens if necessary). This will help you rank in Google for that keyword and get visitors to your website.
  10. Do some basic on page SEO
  11. Research what keywords will bring you the most traffic (and are least competitive) with keyword discovery, Wordtracker’s Free Service, and (probably the best option) WordTrackers free trial of their full service (just have to remember to cancel within 7 days to not get charged!)
  12. See which keywords are likely to bring buyers (instead of tire kickers)
  13. Get more incoming links to your site by creating a Squidoo page (these rank very high in the search engines for some reason!)
  14. Send an email to everyone in your email program’s contact list with a short friendly note letting them know you are starting a business and ask if they could forward it to just one or two people who might be interested. Offer something free for the first 10 people. This has an exponential effect because it not only reaches who you know, but everyone who knows who you know (an order of magnitude bigger group of people.)

Product Launch Check List

Ralph Price Advertising Leave a Comment


This is a product launch check list developed over several years. Identifying customers and product creation are huge subjects on their own The emphasis here is on the sales letter/sales web page as this is often the most neglected part of the process and where most people fail.

  1. Identify a Target Audience.
  2. Define These Target Customers – complete demographic
  3. Find or create a product that they want.
  4. Build a Product Package (Including Bonuses)
  5. Create photos and sales graphics like CD and book covers
  6. Write Main Product Descriptions
  7. Create a Keyword List
    1. Start with words from the product description
  8. Assess Competition
    1. Create a list of websites selling competitor products
      • Start by typing in your product descriptions on Google, Yahoo and AltaVista
      • Expand the search to other important keywords
      • Pay careful attention to any product comparison sites and the Google Ads
    2. For each competitor record the following information
      • URL
      • Product Price (including Postage & Handling & Tax Details)
      • Google PR
      • Alexa Traffic Ranking
      • Keywords – any useful ones can be added to your keyword list
      • Page Description
      • Page Title
      • Product Description
      • Sales Strategy – up-sells, complementary products, discounts, bonuses
      • Support availability
      • Are they successful? Are they really selling?
  9. Pricing – setting the price for your product.  Test different prices.  The best way is to run two web pages with paid traffic to each to measure the response.
  10. Research Customers
  11. Write Benefits List
  12. Derive New Benefits From Benefits List
  13. Write Features List
  14. Derive New Benefits From Features List
  15. Identify Unique Selling Points
  16. Define Most Wanted Response and Backup Responses.
  17. Write Headline
    1. Base it on the major benefit
    2. Ask a question
    3. Solution to a problem
    4. Cite a testimonial
    5. Give a warning
    6. Flag your target customer
    7. News announcement
    8. Guarantee
    9. How To
    10. Specific
    11. Command
    12. Boastful
    13. Emotional
    14. Information
    15. Offer
  18. Write Sub Headers – these will be the list of all of the benefits (sales) and features (reason justification)
    1. Keep it to 20 to 40 words in length.
    2. Keep to two lines maximum.
    3. The sub headers highlight and reinforce all of the benefits.
    4. Inset them every 3 to 5 paragraphs to break up the text.
    5. Keep pressing the readers ‘hot buttons’ to maintain the emotional power of the copy
    6. Highlight the most important parts of the text
  19. Write Body
    1. Write the copy as if you are talking to a friend on the phone.
    2. Write with passion.
    3. Write a quick draft, don’t worry about the content, just get the words written, you can work on it later.
  20. Reasons
  21. Collect testimonials
  22. Write Offer
  23. Write Pricing Justification
  24. Write Guarantee
  25. Write Free Bonuses
  26. Write Summary
  27. Write Call To Action
  28. Write Postscripts
  29. Assemble Letter


The Online Business – An Introduction To Starting Up Online & The Importance of Google

Ralph Price Business Leave a Comment


Building an online presence is critical for growing your business using e-commerce sites, review sites and social networks.

Creating a website for your business can attract new customers and encourage revenue growth.

Your website directly influences how potential customers view your business. The three important setup

  • Good domain name- include important words to identify your business – do not be cryptic or clever.
  • Design – the design must impress your customers and match what they consider to look good.
  • Content – Must be interesting and convincing as well as search engine friendly so your website ranks highly with the likes of Google.


Google is a powerful marketing tool that can help you grow your business.

  1. There are billions of web searches on Google each month.
  2. You need to understand how to design your website and write copy that will be found easily by customers searching for your product or services.
  3. Choose the right words to describe your business
  4. One in five searches on Google is for a local business or service.  People search by typing “city or town + something they want.”
  5. Use Google+ pages to build a website that is local-friendly. This encourages reviews and ratings.
  6. Build a relationship with customers through your website.  Your website is your “virtual salesperson”.  Encourage interaction and comment.  This will serve as both advertising and valuable feedback.


Go to Google and sign up for the whole raft of free Google+ resources on offer; blogger, gmail, webmaster tools, adsense, adwords, G+, Google local ….

Then read everything Google provide on their websites to build your online business.  If you do then you will be at a big advantage to 99% of people that simply get their knowledge second hand. Information that is often out-of-date and misleading. Always go to the source for your best information.  This goes for Google, Twitter, Facebook and any other social media site out there. Google spell it out for you and 99 out of a 100 websites clearly ignore even some of the most basic rules, which is why they languish far down the Google results pages.

Online Marketing

Use online marketing methods which must include

  • Search engine optimization (SEO),
  • Social Media
  • Online Advertising,
  • Web Analytics

There are three easy ways to get your business on Google and drive customers to your website:

  • Organic results
  • Local listings
  • Search advertising

Find out how to get noticed by potential customers in paid and unpaid search results as well as on local sites and social media to grow your business online. Explore marketing options and figure out which techniques work best for the time and resources you have available to you.

Google Accounts

Learn how to get your products and services listed on Google. Promote your business and connect with potential customers by appearing in search results, local listings and paid search results.

Learn The Marketing Language

Before launching an online marketing effort, it’s important to have a grasp on the terms and concepts that make up the language of the trade. Start getting up to speed with a quick glossary of some of the most important words and phrases used when creating and maintaining online marketing campaigns.

The Online Marketing Plan

Learn how to create an online marketing plan to achieve your business goals. Get tips on how to set marketing goals, write a plan of action, and define a marketing budget.

Local Marketing

Remember, 1 in 5 searches so spend 20% of your time focussed on local marketing.  It will help you reach customers in your area. Develop a strategy for bringing locals through the doors of your business using search engines, social media sites and review sites.

Setup An Adwords Account

Learn how Google’s powerful online advertising tool can help you reach new customers who are searching for products or services like yours. Make sure that you do your maths correctly. And don’t overspend (as many do) on wasteful advertising.  You can grow sales and earn more by targeting your ads to relevant customers on the search engines, blogs, websites and mobile devices.

Manage Online

You can manage your business more efficiently with online applications. Use products like Google Apps for Business and other web-based applications for handling tasks like email, document management and file sharing.

Google Apps

Online tools can help you grow and promote your business more effectively. Read all you can about Google Apps for business, including Gmail, Google Docs, Google Calendar, Google Spreadsheets, Google Sites and Google Video.

Here are some additional tools and feature that may help you as you use business products and solutions from Google.

Search Tools

Google Insights for Search
What are the latest search trends? Find out on Google Insights for Search.

AdWords Tools

Google Keyword Tool
Visit the Keyword Tool to see what people searched for, and get keyword ideas.

AdWords Traffic Estimator
Receive search and cost estimates for your keywords.

Ad Preview Tool
Visit the Ad Preview Tool to see what your ad looks like on Google.

Magic Submitter
Professional Tool for improving Google ranking.


Making Money From Webinars – 6 Step Guide

Ralph Price Advertising Leave a Comment

There are 6 Promotional Webinar Stages

  1. Choose a webinar platform. They are all reltively cheap
    1. Adobe Connect
    2. Cisco Webex
    3. Webenet
    4. LexisNexis
    5. Dimdim
    6. GoToWebinar VERY EASY at $99/month
  2. Type in Title and description. “In this webinar you are going to learn how to make money from webinars and Facebook … “It is being hosted by …” OR “It’s a great webinar and if you follow the steps you will find out exactly how to make it work.  7 easy steps to making money with webinars and Facebook …”
  3. Choose a webinar model
    1. Show and tell – a specific product and how to make it work – run through how to do it, even a PowerPoint presentation
    2. Interview experts on a topic
    3. Paid Upfront Webinar Model – sell the link to the webinar (training)
    4. Joint Venture model – find people who don’t know about Webinars
  4. Promote the webinar
    1. Send email to database – 3 to 4 promotional emails inviting people and 1 or 2 follow up emails to send to replay
    2. Do videos – 3 promotional videos – uploads straight to YouTube
    3. Audios
    4. Blog Posts
    5. Social Media
    6. Word of mouth
    7. Articles (go to replay webinar)
  5. Set up an autoresponder
  6. Run the webinar
    1. Live (
    2. Live not live (Webinator)
    3. Replay (Webinaragogo/Webinator)
    4. Collecting the money at the webinar – PayPal/Moneybooker/Clickbank/Cheques/BACS
    5. Automate the webinar – Webinator
    6. Affiliate the webinar – when you have 10% conversion rate then you can go to the affiliates.


10 Little Known Social Media Tools You Should Be Using

Ralph Price Social Media Leave a Comment

Social media is everywhere. It’s in our homes, places of worship, schools and, of course, our businesses. Everywhere you look, people are using social media and are talking about it. And it seems that every week a new type of social site pops up.

And as the number of social networking sites grows, so does the number of services that are created to measure, track and monitor those services. What’s a marketing professional to do?

To help you cut through the clutter, here are the 10 must-use social media tools that can not only help you make sense of your social media efforts but make them more effective.


1. EditFlow
EditFlow is a plugin from open source content management system WordPress that allows you to manage your editorial team seamlessly.

With it, you can get a snapshot of your month-to-month content with the calendar feature. It also offers improved content status beyond WordPress’ default draft and pending review. And user groups can help you keep your team of writers organized by department or function.

Who should use it and why: Any business owner who manages a multi-author website should give EditFlow a look. This tool can keep all of the things that are important to a multi-author blog in one spot so management is easy, clean and documented.


2. TweetReach
This tool allows you to see how far your tweets travel. For example, with TweetReach I can search my blog and come up with these results. It breaks down how many people your messages reach and how many tweets it took to reach them. For instance, TweetReach can tell you how many times your tweets have been shared by retweets, replies and other standard tweets.

Who should use it and why: From a social media manager to a small-business owner, basically anybody who is interested in finding out how effective his or her tweets are based upon the number of people they touch should consider using TweetReach. It can also useful from a metric standpoint in terms of justifying the results of your social media campaigns with senior management or partners.


3. ArgyleSocial
This Durham, N.C.-based startup is a social media platform that aims to help marketers connect the business dots with the social media dots. ArgyleSocial offers a single dashboard to monitor Facebook and Twitter that allows you to delegate tasks to your team. It also offers easy reporting on the ROI of your social media efforts.

If you’d like to be an affiliate, you can use ArgyleSocial’s white label brand and resell the social media platform to your clients. All of your accounts can be wrapped up into one bill and sent to you to distribute or absorb as an included service.

Who should use it and why: From the social media manager to the one-person business that needs to prove to management, clients or themselves that their social media campaign is paying off.

HootSuite for iPad

4. HootSuite for iPad
HootSuite users should be happy with this iPad application. It includes a stationary column in the sidebar that keeps track of all streams being tracked.

Among the other things HootSuite says you can do with this iPad app include checking in using a Foursquare account, scheduling messages to send at a later time, examine click-through statistics, add geo-location coordinates to messages and shorten URLs with a built-in tool.

Who should use it and why: HootSuite for iPad is for heavy iPad users who want to manage their social media content and engagement.


5. TweetLevel
You might be thinking you don’t need another Tweet metric tool, but TweetLevel, allows you to specifically search for hashtags, which can lead you to insights on who to follow based upon conversation versus person.

Once you’ve found someone you’d like to follow, you can use TweetLevel to help measure his or her social influence. You can also evaluate the buzz around a certain topic to determine if it’s a trend worth paying attention to. Then take a peek at related phrases around your topic to gauge the true scope of the trending idea.

Who should use it and why: Public relations managers and social media marketing professionals who want to analyze a campaign should give TweetLevel a try. This tool can help you identify the Twitter conversation, where it’s going wrong and how to correct that mistake.


6. ReFollow
When it comes to Twitter, numbers might not be as important as the people you follow and who follows you. ReFollow is an application that allows you to lock in those followers that you’ve connected with and make sure they continue to follow you.

Other features include filtering a search on Twitter to uncover insights, such as what you have in common with certain followers. This can lead you to connecting with someone who maybe you’re Twitter conversation has been close to zero, but with a simple direct message to that person you can make a connection and build a business relationship.

Who should use it and why: This can be the perfect tool for the person who wants to grow a list of highly-qualified, like-minded people. Consider using ReFollow if your concern is quality over quantity, which it should be.


7. TwitterSearch
You’ve probably heard of TwitterSearch but, more than likely, you aren’t using it correctly.

New media expert Thomas Baekdal offers a number of little-known tips for using TwitterSearch. For instance, to see what people are saying about your competitors, search with to:competitor or from:competitor. Replace “Competitor” with that company’s Twitter handle.

To uncover top trending topics search that topic plus –rt filter:links. For example, “digital marketing-rt filter:links”. That code will remove all of the retweets from the search.

Who should use it and why: Anyone who wants to use and search Twitter more effectively should brush up on his or her TwitterSearch skills. And knowing what’s trending on Twitter can be a useful way to generate ideas for your business blog. When you see trending topics, you can create a blog post with content relevant to that discussion.


8. Traackr
One simple way to find and follow people who are influential in your space is to use Traackr. It allows you to identify the “authorities” in your industry who can mean the most to your business or your client’s.

What’s also useful about Traackr is that you can watch how social media leaders are responding and contributing to content you are sharing. An ad agency, for example, can see who it should target to help social media campaigns get off the ground, build its engagement strategies based upon Traackr’s unique intelligence and then see results of those campaigns.

Who should use it and why: Traackr can be a useful tool for either advertising agencies or brands that want to build social media campaigns that improve over time and show how they pay off in the end.


9. SocMetrics
The Topical Influencer platform by SocMetrics is a web-based tool that allows you to identify influencers, understand who these people are, interact with them and then monitor your campaign.

The “Competitive Influence” feature allows you to specify brands and drill down for detailed influencers. What’s slick about this tool is that you can narrow your search to a long-tail keyword, seeing who is truly influential.

Who should use it and why: Any marketing professional who wants to build an effective social media campaign based upon influencers in a specific industry should give this a look. SocMetrics can help you harness the power of thought leaders, which in turn can help you build your brand and sell more.

Social Scope

10. Social Scope
For BlackBerry users who’ve longed for an app that combines Twitter and Facebook on one screen, such as TweetDeck for your desktop, consider trying Social Scope.

And on that same screen you’ll see a thumbnail image if someone shares something from TwitPic. It also has a built in retweeting feature, hash tag search and will also let you see the entire URL to know where a truncated URL is pointing.

Who should use it and why: Anyone who owns a BlackBerry and has a Facebook and Twitter account is a prime target for this app. It’s probably the closest you can get to a desktop-type app on a BlackBerry.

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